About our Founder

Copal Clean Beauty Founder Jennie Fresa

Hello, Jennie Fresa here! I’m an Entrepreneur, Clean Beauty Expert and Holistic Health Coach on a mission to help you switch to safer cosmetics! I believe you deserve to be beautiful and healthy.

I’ve been working in the beauty industry for 20+ years, loving every minute of my journey. My roles have ranged from Brow Stylist to Lead Esthetician to International Makeup Artist for the some of the most sought after Cosmetic Companies.

In early 2001, I hustled my way from the parallel sidewalks of Park Avenue to the wooden planks of Chelsea Piers, with my glass-handled brushes and mascara wands in hand, helping thousands of women feel and look beautiful. Here, I fell in love with providing naturally beautiful makeup looks for my bridal clients.

In 2007, I found my prince charming and moved back to my home state of CT. A new adventure unfolded and a fresh idea launched. It was at this time, I started my first business- a CT based Traveling Bridal Beauty Team. By 2010, we were recognized in publications like Well-Wed and Martha Stewart Weddings.

Always having a passion for natural beauty and discovering the dangers of toxic ingredients found in most traditional cosmetics, I decided to follow my dream and open my own clean beauty store & spa~ Jennie Fresa Beauty Bar, located in downtown Madison, CT.  Here, my team and I provide holistic facials, brow styling, makeup lessons and bridal beauty— combining all the things I’m passionate for.

Since we believe you deserve to know exactly what you’re putting on your skin, I have curated a collection of products that meet our high standards for safety. When you shop with us, you can count on getting expert advice and high performing products that are GOOD FOR YOU! With the intention to expand our brand footprint nationally, I launched my on-line store, now turned brick and mortar, Copal Clean Beauty in 2016.

In 2017, I graduated from the world’s foremost school for holistic health, The Institute for Integrative Nutrition.  As a Holistic Health Coach, I happy to educate women on the importance of switching to safe cosmetics and how to achieve optimal health and vibrant beauty from the inside out.

Are you ready to make the switch to clean beauty? I’m looking forward to hearing from you and helping you with your journey to a healthier lifestyle. Xo, Jennie




There is a magic that happens in Tulum. I chose to visit this beautiful, laid-back beach town because it’s known around the world for it’s relaxing yoga retreats and healing spas. At a temazcal ceremony on my first night, I first encountered the positive, healing energy of copal incense. The temazcal is designed to promote physical, emotional and spiritual well being through a purging of physical and emotional toxins. As I inhaled the warm scent of copal and exhaled my worries, I immediately felt a peacefulness flow through me. This sense of freedom and connectivity with the natural beauty that is Tulum will stay in my heart forever.

Copal Clean Beauty was born shortly after my trip to Tulum. 


Copal is used to purify the energy of spaces, places and objects. Burn it to clear away negative energy and make positive changes.  Copal is a natural tree resin that is between two states—it is neither a hardened resin nor sap. Copal resin comes from trees in the Buresa family, which is considered a medicinal tree to the Mayas in southern Mexico. 

Since ancient times, Copal incense has been considered sacred to the people of Mexico, as well as South and Central America. It goes as far back to the Mayan and Aztec cultures.  Mass amounts of copal resin were burned atop the Aztec and Mayan pyramids as offerings to the gods and deities.

At COPAL we are encouraging positive change through our effort in providing helpful information and safe cosmetics to our customers.

Copal Incense from Copal Clean Beauty